"VGL Guide — Example 8: Impact Mapping"
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Example 8: Impact Mapping
A strategic planning graph showing goals, actors, impacts, and deliverables:
vgraph mobileApp: ImpactMapping "Mobile App Launch" {
node g1: Goal "Increase Revenue by 30%";
node a1: Actor "New Customers";
node a2: Actor "Existing Customers";
node i1: Impact "Make First Purchase";
node i2: Impact "Increase Purchase Frequency";
node i3: Impact "Upgrade to Premium";
node d1: Deliverable "Mobile App with Easy Checkout";
node d2: Deliverable "Push Notifications for Deals";
node d3: Deliverable "Loyalty Rewards Program";
node d4: Deliverable "Premium Features Bundle";
edge g1 -> a1: goal_to_actor;
edge g1 -> a2: goal_to_actor;
edge a1 -> i1: actor_to_impact;
edge a2 -> i2: actor_to_impact;
edge a2 -> i3: actor_to_impact;
edge i1 -> d1: impact_to_deliverable;
edge i2 -> d2: impact_to_deliverable;
edge i2 -> d3: impact_to_deliverable;
edge i3 -> d4: impact_to_deliverable;
}
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